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Perception

What is Media Psychology? A Qualitative Analysis

Pamela Rutledge, PhD Director, Media Psychology Research Center ABSTRACT: Media psychology is a new academic and applied discipline emerging in response to the proliferation of communication technologies in the last fifty years. While there is much interest in the field, there is little agreement in defining media psychology. In response to this situation, a research team formed in July 2007 to investigate the perceptions of media psychology and establish a working definition. As a starting point, the researchers began by surveying APA Division 46 for Media Psychology, whose members were pioneers in the field, and could help identify emerging trends ...

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