Dr. Jerri Lynn Hogg, Senior Research Fellow

Dr. Jerri Lynn Hogg is a media psychologist, speaker and consultant. She was faculty in the Media Psychology program at Fielding Graduate University from 2009 until 2021 and was program director from 2015 to 2021. She was the 2015 President of the American Psychological Association’s Society for Media Psychology and Technology, and continues to be active in the division. She was the co-creator of Fielding’s Certificate in Brand Psychology and Audience Engagement and co-author of Mad Men Unzipped.

Dr. Hogg integrates her passion for branding, augmented/virtual reality, technology, and digital environments with research to advance the understanding of the positive use of media and technologies and their physical, cognitive, and emotional impact. Dr. Hogg is a coveted industry speaker and with over 50 scholarly presentations on media psychology, is a pioneer in the field of Media Psychology. She recently spent six months working with the U.S. Department of Defense Global Operations on an anti-terrorism simulation using narrative psychology to degrade and counter-terrorist messaging in Iraq, Syria, and North Africa. Her current focus is on brand psychology strategies; augmented and virtual environment design solutions, and narrative messaging for positive change.

She was a judge for the annual SoMe (Social Media) Awards. You can find her on Twitter @HoggJL. She also authors a blog for PsychologyToday.com called “The Digital Life.” Find her at:  www.jerrilynnhogg.com.