Why would someone use television ads, billboards, and print to drive people to online and social media sites?
1) For the right audience, social media has lots of advantages, speed of dissemination, trust, interaction, expectations, collaboration, and emotional investment in user-generated content, engagement, curiosity, or
2) you are trying to look very hip and don’t care if [...]
Entries Tagged as 'Jack in the Box'
Hang in There Jack: A Case Study in Cross-Platform Digital Storytelling
February 25th, 2009 · 1 Comment · Brands & Markets, Politics & Policy, Social Media, Technology
Tags: Branding·Facebook·Jack in the Box·Social network·twitter
