Brain Plasticity and Adapting to Change

brain-and-culture_

This is a great clip from "On the Brain" with Dr. Michael Merzenich interviewing Dr. Bruce Wexler. Wexler wrote the book Brain and Culture —one of my favorites.  In this interview, Merzenich and Wexler talk about the brain plasticity or the ability of someone to adapt when someone's internal models and worldview no longer match the world he or she lives in, such as in cases of trauma, loss, or the experience of immigrants in a new culture.  To me, this aptly describe people trying to adjust to emerging technologies. … [Read more...]

Media Psychology in Mandarin

Basic media psychology: business cards are important. The ink, the paper, and the content tell us a lot about a person. In China, the exchange of business cards is a ritual involving a careful presentation with both hands and a careful positioning of the appropriate language side of your card for your new acquaintance. This is the Mandarin side of my card. I know there is no direct translation for 'Rutledge,' but I love that my friend carefully chose the beautiful characters to both emulate the sound of the name and also gave thought to the character choices so that the meaning was gracious and fortuitous. I love receiving the cards. I like the characters, the things people choose to include, and the tiny bit of time that allows you to make eye contact with each new person in a different way than happens in the U.S.  … [Read more...]