The Big Switch: Trading in my BlackBerry for a Droid

BlackBerry vs Droid

So it comes to this: I am part of the first new revolution. Technology has changed our fundamental expectations about how things should work. One of those things is access to information. We want information on-demand. More importantly, we want the information we need on demand. Most of don’t even realize our expectations have shifted. (And worse, most companies don’t either.) I have been a loyal BlackBerry user for a number of years. Right now I have the BlackBerry Tour. But after last night, I’m switching to a Droid. (I use Verizon, so iPhone isn’t an option here.) This new commitment to change happened because I got lost. At night.  In the rain.  Like a good social media observer, I was on my way to a Meetup event in a town where I don’t know my way around. Sure, I had the full complement of electronics in my car: Garmin, Blackberry, laptop, and iPad. Garmin didn’t help because I didn’t have the right address and in a moment of over-confidence, I … [Read more...]

Augmented Reality on the Big(ger) Screen

iPad 4.0?  I'm ready now!  Gary Hayes sent me the link to his video on YouTube illustrating the augmented reality (AR) experience would be on an iPad-sized screen. It is a great video; it really captures a sense of the potential of AR across a gamut of applications.  After you check out the video, go to Gary's website and read the blog entry  "Where Industry and Academia Fear to Tread – StoryLabs Launch" on the need for storytelling in effective message construction and delivery--and the conundrum of finding someone who knows how to speak "transmedia."  As someone who teaches digital storytelling and emerging technologies, it was exciting to see his take on it.  The world is no longer linear.  Well, it never was, but before it moved slow enough so our inability to see it wasn't such a problem.  Now, it is.  And we have to learn to be nonlinear, multidimensional storytellers.  To do this, we need to become nonlinear thinkers.  This isn't just about storytelling.  … [Read more...]

Who Wants More Reality?

NFL uses augmented reality to mark the down lines

Previously published on Psychology Today.com "Positively Media" ---------- Sometimes when new technology is introduced, you get a glimpse of the future. The iPad was like that for me. Now Samsung is introducing the Galaxy Tab (tablet) on September 2. This time, the glimpse of the future comes from their marketing pitch not their product. The top item the Galaxy Tab offers those who want “more”? Augmented reality. Samsung's Galaxy is an interesting and slick entrant in the tablet field. Size-wise, it's halfway between the size of a cell phone and an iPad with a screen big enough to see things without squinting. (I’ve heard the iPad called an iPhone for old people.) Personally, I really didn't expect to like the iPad as much as I do, but I carry it everywhere. It's pretty hard to be an Apple-killer these days, but Samsung got a couple of things right that Apple missed in the first generation: the camera/video function. It is those added features that … [Read more...]

Vote with Your Eyeballs for Positive Media Content

Prosocial Augmented Reality: Celebrating Youth Achievement Where you look matters.  Media producers count eyeballs and show you what you will watch.  Let’s celebrate achievement, such as the fifth grade chorus from Staten Island, instead of spending our time and money consuming media about outliers, like LeBron James’ basketball contract, or irresponsibility and bad behavior, like Lindsay Lohan’s substance problems and jail sentence. It's time we started exercising our power through viewing choice and putting the powers of emerging media technologies to work promoting the behaviors we want to see in the media for our kids to emulate--not those we can't help but see or wish we hadn't. Let's use the excitement and engagement of emerging technologies—such as augmented reality—for prosocial ends. We are long overdue to take some responsibility for the media content we choose to support. Let your eyeballs, remotes and wallets do the talking instead of your … [Read more...]