“Did You Know” Version 4: Media Convergence

Pamela Rutledge is a consultant, author, researcher, and the Director of the Media Psychology Research Center. Her area of expertise is positive and cognitive psychology applied to emerging technologies and the use and impact of social media, narrative, and transmedia storytelling on branding, messaging, and consumer behavior. She is Adjunct Faculty at the Massachusetts School of Professional Psychology and Fielding Graduate University and an instructor of Media Psychology, Social Media and Transmedia Storytelling at UCLA Extension and UC Irvine Extension. Pam is also on the advisory board for UC Irvine Extension Business School's certificate program in Internet and Social Media Marketing. Pam develops workshops and presentations to teach Transmedia Storytelling for Marketing and Branding for both for-profit and not-for-profit organizations..