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The Psychology of Website Design – PowerPoint Overview

October 17, 2009 By 1 Comment
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This slide show was originally created for a presentation in 2006 but was updated for a group of student web site developers at NYU a few months ago. Web technologies continue to rocket along and the tools have become more flexible, innovative and sophisticated. The fundamental psychological issues of effective design, however, haven’t changed, because now, more than ever, information must be delivered with a client or user-centric perspective. Social media and extensive ability to interact and paricipate in new media has made us less tolerant of any medium, website or otherwise, that does not address our needs.

Psychology of Website Design

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About Dr. Pamela Rutledge

Pamela Rutledge is a consultant, author, researcher, and the Director of the Media Psychology Research Center. Her area of expertise is positive and cognitive psychology applied to emerging technologies and the use and impact of social media, narrative, and transmedia storytelling on branding, messaging, and consumer behavior. She is Adjunct Faculty at the Massachusetts School of Professional Psychology and Fielding Graduate University and an instructor of Media Psychology, Social Media and Transmedia Storytelling at UCLA Extension and UC Irvine Extension. Pam is also on the advisory board for UC Irvine Extension Business School's certificate program in Internet and Social Media Marketing. Pam develops workshops and presentations to teach Transmedia Storytelling for Marketing and Branding for both for-profit and not-for-profit organizations..

Comments

  1. Char (PSI Tutor:Mentor) says:
    October 29, 2009 at 11:49 pm

    Great resource~ thank you . The ideas to enhance interactivity were especially useful.

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