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Social Media & Network Properties (In PowerPoint)

July 12th, 2009 · Dr. Pamela Rutledge · 3 Comments ·

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I will be teaching Social Media & Audience Profiling next week in the UCI Extension Business School. As part of the course materials, I made a PowerPoint presentation explaining some of the basics of network properties to provide some background. Call me crazy, but I think it helps to understand a little of the theory of how networks work if you’re going to make the most of social media. (They are posted on YouTube in three parts because Jing Pro has a 5 minute limit. I hear Camtasia for MacOS is in Beta!)

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3 Comments so far ↓

  • farouk // Aug 17, 2009 at 4:33 am

    thanks a lot for the interesting videos :)

  • Gary Young // Oct 22, 2009 at 9:35 pm

    Pamela,

    Instructive and accessible.

    I am struggling with how to use social networking to reach a very small target of CEO’s and at the same time I have limited time; but subscribe to the idea of pulling or attracting and not pushing or leading with a carrot.

    Anyway, your videos have given me a substrate for my thinking and I really do appreciate it.

    Thanks

    Gary

  • Dr. Pamela Rutledge // Oct 22, 2009 at 11:54 pm

    Gary,
    Thanks for taking the time to comment! I’d love to hear what you decide is your best social media strategy and how you implement it!
    Pam

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