http://mprcenter.org/blog/2009/04/10/rebranding-nigeria-in-global-brains/ The psychology of mass media, social media, and emerging communication technologies Sat, 06 Mar 2010 18:37:22 -0800 http://wordpress.org/?v=2.9.2 hourly 1 http://mprcenter.org/blog/2009/04/10/rebranding-nigeria-in-global-brains/comment-page-1/#comment-801 Dr. Pamela Rutledge Thu, 18 Feb 2010 17:58:34 +0000 http://mprcenter.org/blog/?p=401#comment-801 Dear Dr. Agazie, Thanks for your comment. I agree that self-efficacy is an important element that ultimately reflects in the national brand. If people do not believe they have the ability to act on their own behalf to take care of their families and improve their futures, then all the marketing campaigns in the world won't change the psychological outlook within a country or a people. Job creation can only be sustainable if people have the means to build businesses. Media technologies can contribute to this by giving people access to information in ways that facilitate business development and growth. The Manobi Foundation, for example, has developed a system to give rural farmers current market prices so they are not taken advantage of by middlemen who might offer them less than a fair price for their goods. Their site is http://www.manobidevelopment foundation.org. Here is an overeivew from YouTube that the director gave at the AFI Digifest Conference last year: <code><object width="580" height="360"><param name="movie" value="http://www.youtube.com/v/7rpt0AXxjDI&hl=en_US&fs=1&rel=0&color1=0xe1600f&color2=0xfebd01&border=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/7rpt0AXxjDI&hl=en_US&fs=1&rel=0&color1=0xe1600f&color2=0xfebd01&border=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="580" height="360"></embed></object></code> Dear Dr. Agazie,
Thanks for your comment. I agree that self-efficacy is an important element that ultimately reflects in the national brand. If people do not believe they have the ability to act on their own behalf to take care of their families and improve their futures, then all the marketing campaigns in the world won’t change the psychological outlook within a country or a people. Job creation can only be sustainable if people have the means to build businesses. Media technologies can contribute to this by giving people access to information in ways that facilitate business development and growth. The Manobi Foundation, for example, has developed a system to give rural farmers current market prices so they are not taken advantage of by middlemen who might offer them less than a fair price for their goods. Their site is http://www.manobidevelopment foundation.org. Here is an overeivew from YouTube that the director gave at the AFI Digifest Conference last year:

]]> http://mprcenter.org/blog/2009/04/10/rebranding-nigeria-in-global-brains/comment-page-1/#comment-797 Dr. James C. Agazie Sat, 13 Feb 2010 14:18:49 +0000 http://mprcenter.org/blog/?p=401#comment-797 Rebranding the image of Nigeria may start with a positive self-efficacy perception held by a large sectment of the populace, with the creation of jobs for qualified persons, and with love of country embedded in the souls. Rebranding the image of Nigeria may start with a positive self-efficacy perception held by a large sectment of the populace, with the creation of jobs for qualified persons, and with love of country embedded in the souls.

]]> http://mprcenter.org/blog/2009/04/10/rebranding-nigeria-in-global-brains/comment-page-1/#comment-603 michael peters Sat, 25 Apr 2009 17:55:46 +0000 http://mprcenter.org/blog/?p=401#comment-603 i hope Dora should rethink over the issue of rebranding nigeria,or what is the essence of painting a false image outside, when our home is in serious problems.I tink we should address d issue on ground. i hope Dora should rethink over the issue of rebranding nigeria,or what is the essence of painting a false image outside, when our home is in serious problems.I tink we should address d issue on ground.

]]> http://mprcenter.org/blog/2009/04/10/rebranding-nigeria-in-global-brains/comment-page-1/#comment-593 Understanding Psychology Rebranding Nigeria in Global Brains | The Media Psychology Blog « Sat, 11 Apr 2009 06:19:43 +0000 http://mprcenter.org/blog/?p=401#comment-593 Link from UnderstandingPsychology.net [...] Rebranding Nigeria in Global Brains | The Media Psychology Blog By Dr. Pamela Rutledge Nigeria has recently embarked on a rebranding effort to improve their image worldwide. Global perceptions are important in attracting the kinds of things an. Psychology of Media: - http://mprcenter.org/blog/ [...] Link from UnderstandingPsychology.net [...] Rebranding Nigeria in Global Brains | The Media Psychology Blog By Dr. Pamela Rutledge Nigeria has recently embarked on a rebranding effort to improve their image worldwide. Global perceptions are important in attracting the kinds of things an. Psychology of Media: – http://mprcenter.org/blog/ [...]

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